Story: Industrial design

Better by Design summit

Better by Design summit

In 2003 the Ministry of Economic Development initiated the Better by Design (BBD) programme, which aimed to place design thinking at the core of corporate culture. In 2005 the annual BBD chief executive officer summit or conference began. Here delegates at the 2013 summit discuss team styles and ways to encourage innovation within them. 

Using this item

Better by Design

This item has been provided for private study purposes (such as school projects, family and local history research) and any published reproduction (print or electronic) may infringe copyright law. It is the responsibility of the user of any material to obtain clearance from the copyright holder.

All images & media in this story

How to cite this page:

Michael Smythe, 'Industrial design - Innovation under protectionism', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/photograph/41857/better-by-design-summit (accessed 8 August 2020)

Story by Michael Smythe, published 22 Oct 2014