Rip It Up began in 1977 as a New Zealand version of British music magazines like New Musical Express (NME). It was originally free but rising costs led to the introduction of a cover price. The magazine was a strong supporter and promoter of New Zealand popular and alternative music and was influential in the boom in New Zealand music from the 1980s. In the 2010s it remained an essential guide to the New Zealand music scene. This cover from April/May 2013 features the Hutt Valley heavy metal band Beastwars.
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Rip It Up
Reference: April/May 2013
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