Story: Restaurants and food outlets

McDonald's, Porirua, 1977

McDonald's first opened in New Zealand in 1976, entering the family restaurant market already occupied by American franchises Kentucky Fried Chicken and Pizza Hut, and New Zealand equivalents Hungry Horse and Cobb & Co. Watch this clip from a 1977 documentary, which compares the traditional takeaway bar with the 'McDonald's experience' on offer in Porirua that year. 

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TVNZ Television New Zealand

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How to cite this page:

Perrin Rowland, 'Restaurants and food outlets - Teenagers and family restaurants', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/en/video/39599/mcdonalds-porirua-1977 (accessed 18 July 2019)

Story by Perrin Rowland, published 5 Sep 2013