Wellington milkman Peter Julius in the early 1980s. This photograph accompanied a report in the Evening Post newspaper that the Hutt Milk Corporation chairman, Lawrie Woodley, had called for milk vendors to smarten their image. He reportedly said that knobbly kneed vendors in shorts and sandshoes, and boys in football jerseys, were no longer acceptable.
Te whakamahi i tēnei tūemi
Permission of the Alexander Turnbull Library, National Library of New Zealand, Te Puna Mātauranga o Aotearoa, must be obtained before any re-use of this image.