Kōrero: Smoking

Cinema advertisement for cigarettes (3 o 4)

Cinema advertisement for cigarettes

This slide was shown in cinemas in the 1930s before the film began. It shows that although medical concerns about smoking had temporarily diminished by the interwar years, the National Tobacco Company, makers of Rothmans, still felt the need to reassure smokers about the safety of their product. They also promoted the distinctive, smooth brand of 'Virginia' tobacco.

Te whakamahi i tēnei tūemi

Hocken Library, University of Otago
Reference: S12-221a

Permission of the Hocken Library Uare Taoka o Hakena, University of Otago, must be obtained before any re-use of this image. Further information may be obtained from the Library through its website.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Te tuhi tohutoro mō tēnei whārangi:

Jock Phillips, 'Smoking - Cigarettes rule: 1900–1960', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/mi/object/38973/cinema-advertisement-for-cigarettes (accessed 9 December 2019)

He kōrero nā Jock Phillips, i tāngia i te 5 Sep 2013