Kōrero: Unpaid domestic work

DIY advertisement

In this advertisement for hardware chain Mitre 10, the boy offering to help his mate with the retaining wall expresses the New Zealand ‘DIY’ (do-it-yourself) spirit. Traditionally, New Zealanders have done their own garden and household maintenance tasks, rather than spending money on tradesmen – which is why the advertisement maintains that ‘DIY’ is in our DNA.

Te whakamahi i tēnei tūemi

Mitre 10 New Zealand

This item has been provided for private study purposes (such as school projects, family and local history research) and any published reproduction (print or electronic) may infringe copyright law. It is the responsibility of the user of any material to obtain clearance from the copyright holder.

Ngā whakaahua me ngā rauemi katoa o tēnei kōrero

Te tuhi tohutoro mō tēnei whārangi:

Matt Morris, 'Unpaid domestic work - The shed', Te Ara - the Encyclopedia of New Zealand, http://www.TeAra.govt.nz/mi/video/23338/diy-advertisement (accessed 10 July 2020)

He kōrero nā Matt Morris, i tāngia i te 11 Mar 2010